Self-Instruct
Qualitative and quantitative research are two distinct methods of gathering and analyzing data. Qualitative research is used to gain an in-depth understanding of underlying reasons, opinions, and motivations. It is used to understand the behavior and perceptions of a group of people. It relies on open-ended questions and interviews to collect data. Quantitative research, on the other hand, is used to measure and quantify data. It is used to gain an understanding of the relationships between variables and to measure the frequency of certain behaviors. It relies on surveys, polls, and experiments to collect data.
Qualitative research is more exploratory in nature and is used to gain an understanding of the underlying reasons, opinions, and motivations of a group of people. It relies on open-ended questions and interviews to collect data. Qualitative research is often used to explore a problem or issue in greater depth and to gain an understanding of the relationships between different variables.
Quantitative research is more structured in nature and is used to measure and quantify data. It relies on surveys, polls, and experiments to collect data. It is used to measure the frequency of certain behaviors, to measure the relationships between different variables, and to measure the impact of certain variables on other variables.
Overall, qualitative and quantitative research are two distinct methods of gathering and analyzing data. They are both important tools for understanding the behavior and perceptions of a group of people and for measuring the relationships between different variables.